bwin.party is doing a major overhaul on its Party Poker product which will see the company’s traditional logo and poker software undergo an extreme makeover which is slated to be released next month.
The new poker product represents a huge part of the company’s refocus on “value over volume” which aims to focus on recreational players instead of grinders. The new product will also focus on the social aspects of the game and include more features that we see in free-play sites such as “missions and achievements.”
The new product was said to be in development in August 2012 but the company has not given out much more information about the new software but we can expect to have more news in the coming weeks.
A new logo that signifies “new beginnings” and a “clean break from the past.”